ZARA X NANUSHKA

Year. 2024
Usage. Pop up Store
Floor Area. 134 sqm
Client. Zara
Services. Space Design & Branding
Address. 27-20, Seongsui-ro 26-gil, Seongdong-gu, Seoul, Korea

ZARA has launched its first collaborative collection with Hungarian fashion brand Nanushka. The design reflects Nanushka's identity, which emphasizes the harmony of Eastern and Western styles, using fabric installations across high ceilings and traditional wooden pillars throughout the space. white fabric was also used as the main material to create a refined atmosphere.