LANEIGE
Year. 2022
Usage. Pop up store
Floor Area. 19.4 sqm
Client. Laneige
Services. Space Design & Branding
Address. TDDP Art Hall, Seoul, Korea
We designed Laneige’s pop-up store to show the adhesive power of the Neo Cushion intuitively and to deliver a strong, immersive experience. The entire booth featured the main color, mint, creating a unique atmosphere with displays and objects inspired by fitness and locker rooms. Additionally, we incorporated large cushion and foundation sculptures,
