
HINCE
Year. 2025
Usage. Pop up store
Floor Area. 50 sqm
Client. Hince
Services. Seongdonggu, Seoul
Based on the image of a woman riding a skateboard in a white dress, the store's main motif is skateboarding culture, which symbolizes youth, freedom, and romance. The store is designed to be an open, fence-free space, with white embracing all colors, emphasizing the colorfulness and symbolism. Experience HINCE new identity in the holy water white park.







